Stockton WalbeckPackaging is two jobs: give the idea one of five shapes and a name, then write the title around the outcome. Here is how I do both in an afternoon.
Stockton WalbeckYes. Brendan Kane did it and wrote the book. Here is what he told me about how, and why 50,000 followers in two weeks made me exactly zero dollars.
Stockton WalbeckHe went from about 10,000 to 184,000 followers in a month. The framework behind it, the daily posting habit, and the DM keyword that turned it into leads.
Stockton WalbeckContent has four jobs: reach, audience, leads, revenue. Views and followers are the two that never pay. Here is the math, with real numbers from my own posts.